The truth is out there as Endura launches its Christmas UFO x Santa-themed mash-up clothing collection

Details on the Endura Believe Collection MTB clothing collection
(Image credit: Endura)

Last Christmas, I gave you my heart, as the classic Christmas song from Wham! goes, and last Christmas Endura also gave us its Christmas-themed skulls and gingerbread freak-out MTB jersey. This year the team at Endura Custom is back keeping Christmas weird, and they’ve looked to the skies for inspiration, with a brand new MTB clothing collection that could certainly be a case for Mulder and Scully.

I recently had an invite out to the Endura HQ in Livingston, to tour the Endura facility, meet up with product designers to find out about the host of new Endura products, and even enjoy the banter from the lovely ladies on the factory floor. However, there was no mention of the fact that Endura is based right next to one of Scotland’s best-known UFO encounters, and only a short ride from Bonnybridge, which has nearly 300 UFO sightings reported every year, and is nicknamed the UFO capital of Scotland. 

The rear design of the Endura Believe MTB clothing collection jersey

The long sleeve jersey features the same UFO from the Dechmont Woods Incident, maybe... (Image credit: Endura)

The Dechmont Woods Incident happened in 1979 and is famous in Ufology, forestry worker Robert Taylor claimed a large flying dome had tried to pull him aboard, and due to the injuries he received is the only example of an alien sighting becoming the subject of a police criminal investigation.

The Dechmont Woods Incident is so close to Endura HQ, that the Endura Custom team was inspired on one of their lunchtime rides that passes a memorial stone marking the spot of the attempted abduction, to make the UFO-themed Christmas Believe Collection.

Close up details on the Endura Believe Collection MTB clothing collection

Santa's reindeer and sleigh being whisked away by a UFO (Image credit: Endura)

The Believe Jersey features Santa's reindeer and sleigh being whisked away into a UFO and is based on the Endura Custom kit that’s worn by their incredible roster of gravity athletes, including Downhill World Champion Charlie Hatton and team-mate Rachel Atherton who scored a sensational comeback World Cup win this season. Another custom version of the jersey has already taken to the skies this year, on the back of Kriss Kyle in his incredible Don't Look Down video, where he rides a BMX bowl suspended under a hot air balloon.

The Scottish brand has also created a Multi Tube and Thermal Neck Tube featuring the Believe design to keep your favorite riders toastie over the festive season.

Details on the Thermal Neck Tube of the Endura Believe Collection MTB clothing collection

Endura has also created a matching Multi Tube and Thermal Neck Tube (Image credit: Endura)

Pricing and availability

The super-limited edition Believe Collection will be available for UK customers at from 12th December 2023 and is priced at £54.99 for the long-sleeved jersey in Men's and Women's options, and the Believe Multi Tube is priced at £14.99, with the Believe Thermal Neck Tube at £19.99, and remember - We are not alone, apparently...

Paul Brett
Staff writer

Paul Brett is a staff writer for He has been an avid cyclist for as long as he can remember, initially catching the mountain biking bug in the 1990s, and raced mountain bikes for over a decade before injury cut short a glittering career. He’s since developed an obsession for gravel riding and recently has dabbled in the dark art of cyclocross. A fan of the idea of bikepacking he has occasionally got involved and has ridden routes like the North Coast 500, Scotland and the Via Francigena (Pilgrim Route), Italy.

Current rides: Marin Alpine Trail 2, Ribble 725, Cube Stereo 160

Height: 175cm